CONFIDENTIAL · Investor Memorandum · EN YUJ × CO. A × DN

YUJ Middle East Curtain Wall

Turning YUJ's 1.75 M m² UAE track record into a RMB 2.06 B Base / RMB 4.13 B Stretch annual revenue Middle East platform across UAE · KSA · Egypt by 2029.

Business Case · V2.0 18 Projects 3.5B Equity + 2.3B CB Base / Stretch dual track 中文版 →
Contents 1. Executive Summary · 2. Market Opportunity · 3. Track Record · 4. Core Team · 5. Strategy T0–T4 · 6. Product & Differentiation · 7. Financial Forecast · 8. Funding Ask · 9. Milestones & Risks · 10. Closing

1. Executive Summary

Driven by Gulf Vision 2030 and Saudi's Giga-Project wave, the Middle East façade & fit-out market is entering a ten-year super-cycle. The next three years will define the next fifteen. We propose to turn YUJ's existing 1.75 M m² UAE curtain-wall track record — irreplaceable within three years by any Chinese peer — into a three-country (UAE · KSA · Egypt) overseas platform anchored by:

3.5B RMB
This Round (equity)
20.6B RMB
2029 Revenue (Base)
4.0B RMB
2029 Net Profit (Base)
~2.7–7.4×
4-Year MOIC (Base–Stretch)
Binary Narrative: All forward-looking numbers in this memo follow a two-tier disclosure: Base (external commitment, RMB 20.6 B / 4.0 B, = 50% conservative haircut on YUJ's historic trajectory) and Stretch (internal management target = Base × 2.0, = the original BP v1.0 full-scale numbers, RMB 41.3 B / 7.95 B). Investor earn-outs sign on Base; ESOP vesting and excess profit-share pools key off Stretch. See Co. A Valuation Impact Memo for the A-share disclosure rationale.
Asymmetric bet: ≈ 73% probability of ≥ 2× MOIC, ≤ 4% probability of principal loss (see Sensitivity Analysis).

2. Market Opportunity

The combined Gulf + Egypt façade TAM is USD 270 B p.a., with a < 0.5% share capturing the Base 2.06 B RMB 2029 revenue target (or < 1% for the 4.13 B Stretch target). Three anchor markets:

🇦🇪
UAE · Anchor Market

Dubai / Abu Dhabi

YUJ Phase 1 + Phase 2 (YUJ platform restart)

Aldar · Emaar · Mubadala (long-standing relationships)

5.0 B RMB

2029 Base · 20% Net Margin · Stretch 10.0 B

🇸🇦
KSA · Scale Market

Riyadh / Jeddah / NEOM

Roshn 660k homes · NEOM · Red Sea

Riyadh plant in production Q1-2028 unlocks IKTVA qualification

12.5 B RMB

2029 Base · 20% Net Margin · Stretch 25.0 B

🇪🇬
EGYPT · Volume Market

NAC · Alamein · SCZone

Partner with CSCEC / Sinoma / TEDA

SCZone FTZ tax-free + USD-denominated contracts

3.1 B RMB

2029 Base · 15% Net Margin · Stretch 6.3 B

3. Track Record · 1.75 M m²

The full 18-project portfolio is documented in the Projects Gallery (EN). Key evidence of qualification moat:

18
Landmark Projects
1,752,691
Total Facade
382 m
Tallest (Central Market)
4
Towers ≥ 200m
DeveloperYUJ ProjectsRelevance to KSA
Aldar PropertiesCentral Market 382m · Central Market Souk · Al Raha ZeinaAbu Dhabi Tier-1 credential
Emaar PropertiesResidential Tower · Commercial DevelopmentDubai Tier-1 credential
MubadalaNYU Abu Dhabi · Cleveland Clinic · Zayed UniversitySovereign / Medical / Educational high-end envelope
Foster × Aedas × Rafael Vinoly5 projects with top architectsSame class of architects leads NEOM / Diriyah Gate

3.5 Recent 6-Month Live Pipeline · AED 328 M / ≈ RMB 437 M

YUJ is not just a historical brand. Over the last six months the company has been actively converting repeat Abu Dhabi clients and expanding into Dubai, with 6 projects / 10 sub-packages / AED 328.83 M in active pipeline stages.

51.05M AED
Awarded
≈ RMB 68 M · 3 pkgs
80.08M AED
TBC · Variation
≈ RMB 106 M · 3 pkgs
45.00M AED
Under Negotiation
≈ RMB 60 M · 1 project
18.00M AED
Waiting for LOI
≈ RMB 24 M · 1 project
134.70M AED
Quotation Stage
≈ RMB 179 M · 2 projects

Basis: amounts in AED (UAE Dirham); RMB conversion at document-wide rate 1 AED ≈ 1.33 RMB · Coverage: Abu Dhabi × 5 / Dubai × 1

ProjectLocationPackageAmount (AED)≈ RMBStatus
BalghaiylamAbu DhabiFINS works7.07 M≈ 9.4 MAwarded
NSM works11.98 M≈ 15.9 MAwarded
Addendum scope29.08 M≈ 38.6 MTBC
Baniyas WestAbu DhabiW&D (Windows & Doors)32.00 M≈ 42.5 MAwarded
Balustrade34.00 M≈ 45.2 MTBC
Handrails & others17.00 M≈ 22.6 MTBC
Ville 12 Masar CityAbu DhabiAlum & Glazing45.00 M≈ 59.7 MUnder Negotiation
Reem Hills Villas Phase 01Abu DhabiACP works18.00 M≈ 23.9 MWaiting for LOI
Nawayef Villas HudayriyatAbu DhabiAlum & Glazing Phase 147.00 M≈ 62.4 MFinal Quotation
PASSO 2 Towers + VillasDubaiAlum & Glazing87.70 M≈ 116.4 MFirst Quotation
Total · 6 Projects / 10 Packages328.83 M≈ RMB 437 MAwarded 3 · TBC 3 · Neg 1 · LOI 1 · Quot 2
Three signals: (1) Awarded + TBC = AED 131 M (≈ RMB 174 M) already on YUJ's desk — Balghaiylam & Baniyas West are both repeat clients, proving Abu Dhabi customer stickiness; (2) Quotation stage AED 134.7 M (≈ RMB 179 M) includes the Dubai PASSO twin-tower package (AED 87.7 M single package) — YUJ is scaling from Abu Dhabi to Dubai, directionally aligned with the KSA overseas path; (3) 10 sub-packages span W&D / Balustrade / ACP / Alum&Glazing / FINS, validating the "comprehensive envelope sub-contractor" positioning rather than a single-product shop.

4. Core Team

Middle East business runs on a lean "5-person core + 4 on-call project teams" structure.

C

Chai

Managing Director

Overall P&L · Capital
12+ yrs ME / SEA

🇮🇪

Project Director

Irish · Coordination

Delivery · UK/US Clients
20+ yrs UAE supertall

🇪🇬

BD Lead

Egyptian · BD

Arabic Commercial · Local Agents
15+ yrs MENA

🇲🇾

Sales Associate

Malaysian · Sales

Chinese/SEA contractor liaison
10+ yrs SEA + ME

🇨🇳

Tender & Cost

Chinese · Bidding

BOQ · Cost floor
18+ yrs ME bidding

Strategic logic: Irish builds trust with UK/US clients · Egyptian unlocks the Arabic world · Malaysian bridges Chinese GCs · Chinese tender guards margin — a multi-language × multi-culture × multi-client Middle East commercial loop.

4.1 Overseas Track Record (75+ years combined)

MemberYrsRepresentative International Credits
Chai12+Led Co. A overseas hardware exports 5 yrs (peak RMB 600 M p.a.); drove Co. A × YUJ cross-border strategy; Malaysia / Indonesia / Vietnam B2B channel builder; 2022 Saudi hardware agency negotiations lead.
Irish PD20+Ex Multiplex / Al-Futtaim Carillion Dubai (12 yrs); participated Burj Khalifa perimeter towers, Etihad Towers 1 bldg, Louvre Abu Dhabi adjoining commercial; direct Aldar / Mubadala / Emaar PMO interface.
Egyptian BD15+Ex Orascom / Arabian Construction Co. key account lead; Cairo NAC Phase 1 commercial facade; Riyadh Metro, NEOM early ITT contributor.
Malaysian Sales10+Ex UEM Builders / IJM sales; tracked CCCC / CSCEC / Sinoma projects in Dubai / Riyadh; closed Sharjah Chinese residential facade quote 2024.
Chinese Tender Lead18+Ex leading Chinese curtain-wall manufacturers / Jangho / CSCEC Overseas; lead author on 20+ facade bids in Abu Dhabi / Doha / Riyadh / Lagos; PRC Class-1 Constructor + CCEA cost engineer.
Verification: CVs, LinkedIn, former-employer references, client thank-you letters and overseas work visa records available at due diligence. Core team signs 5-year employment + non-compete agreements as a CP for this round.

4.2 Core Methodology · The Three-Gate Due-Diligence Funnel

In the Middle East, over 60% of overseas EPC losses are not delivery failures — they are commercial failures (wrong client, opaque funding, no top-cover when disputes arise). Our team runs every opportunity through a three-gate filter before we even decide to price. Gate 3 is a one-strike veto.

GateWhat we screenVeto trigger
1 · Project DD Land / permit / MEP complete · Design frozen to IFC · EPC main contractor appointed & executable · Physical access ready · Programme delivery-feasible (not PR schedule). Design unfrozen, main-contractor not named, or critical permit missing.
2 · Client / Employer DD Real UBO visible (no opaque SPV shell) · Funding from PIF / syndicated bank / own equity (pick ≥ 1) · 3-yr payment history clean · No captive conflict between client ↔ main-contractor ↔ consultant · LC/Bond issuer creditworthy. SPV with no real equity; funding depends on off-plan sales only.
3 · Sponsor / Top-Cover (most critical) Direct, hard relationship at owner / board / government level. Reach the UBO within 3 degrees. Belongs to a mega-project platform (NEOM / Roshn / Diriyah / Red Sea) or an A-class sovereign entity. A platform backer exists to underwrite disputes. No hard, direct relationship and no platform top-cover → do not even study the project, full stop.

4.3 Activated Platform Relationships (call-ready, not broker-relayed)

PlatformLevelResponse
🇨🇳 Co. A (A-share listed)Controlling shareholder & boardSame day
🇦🇪 Aldar PropertiesProcurement director & PMO director24 h
🇦🇪 MubadalaAsset management MD (Cleveland / NYU / Zayed U)48 h
🇦🇪 Emaar / EMROCSenior procurement managers48 h
🇸🇦 PIF family (Roshn / NEOM / Red Sea)Local agent + ex-procurement manager contacts72 h
🇸🇦 ACC / Nesma / Al ZamilCommercial director level72 h
🇨🇳 Chinese SOE overseas divisions (CSCEC / CRCC / Sinoma / CCCC)Deputy GM level24 h
🇨🇳 Sinosure · Bank of China / ICBC Dubai & RiyadhDepartment headsSame day
🇨🇳 Chinese Embassy commercial attachés (UAE / KSA / Egypt)Registered enterprise48 h

4.4 Six Red-Flag Signals (immediate No-Go)

4.5 Four Delivery Teams (deployable on-demand)

5. Strategy · T0 → T4

T0 · 2026 Q1Kickoff & MOU

YUJ 1.96 B AED MOU signed (Dubai MD + Aldar/Emaar/Mubadala). Singapore / Cayman SPV incorporated. First RMB 3.5 B equity + 2.3 B CB closing.

T1 · 2026 Q3UAE Production Restart

YUJ Phase 1 EPC launched. First 3 projects on site. Egyptian BD lead relocates to Riyadh.

T2 · 2027 Q1–Q3KSA Entry via ITTs

Win 1–2 KSA bridge jobs (Roshn / Diriyah sub-packages). IKTVA certification process starts. Land for Riyadh plant secured.

T3 · 2028 Q1KSA Plant Online · Scale

Riyadh facade plant commissioned. IKTVA ≥ 40% achieved. KSA revenue enters 4.25 B RMB range (Base).

T4 · 2029 Q4Steady State · Exit Path

Three-country steady state. Base: RMB 20.6 B revenue / 4.0 B net profit / 30 B backlog. Stretch: RMB 41.3 B / 7.95 B / 59 B (= BP v1.0 full-scale). IPO path (HKEX) or reverse listing via Co. A evaluated.

6. Product & Differentiation

LineBase Rev (B RMB)Stretch (B)ShareGross MarginDifferentiation
Glass Curtain Wall10.721.451.8%~ 35%YUJ supertall & hospital-grade envelope credentials
Doors & Windows System4.38.620.8%~ 29%Group systems adapted for ME climate
Premium Hardware2.955.914.3%~ 41%China-leader platform + brand premium
Installation Services2.054.19.9%~ 20%Four on-call project teams
DN BIM / Smart-Lock SaaS0.651.33.1%~ 58%15-year long-tail + tech valuation lever
Total20.641.3100%~ 33%Net margin 19.3%

7. Financial Forecast (2026–2029)

Metric2026202720282029 Base2029 Stretch
UAE revenue (B)0.63.754.55.010.0
KSA revenue (B)0.01.04.2512.525.0
Egypt revenue (B)0.00.11.53.16.3
Total Revenue (B RMB)0.64.8510.2520.641.3
Net Profit (B RMB)0.070.901.804.007.95
Net Margin12.5%18.7%17.6%19.4%19.3%
Backlog (B RMB)4.359.519.030.059.0

Detailed sensitivity & Monte Carlo analysis: → Sensitivity Dashboard.

8. Funding Ask

Raising RMB 3.5 B Series A equity + 2.3 B convertible bond (total RMB 5.8 B capital stack) against ~ RMB 9.8 B cumulative 4-year investment and Base 20.6 B / Stretch 41.3 B RMB 2029 revenue. Additional B-round (up to RMB 3 B) triggered only on Stretch delivery, earmarked for Jeddah plant Phase-2 (+20 k m²) expansion.

42%
YUJ Equity
1.5 B · 2026 Q1–Q3
29%
KSA Plant Phase-1
1.05 B · 30 k m² · 2027
11%
Egypt Line
0.4 B · 2028–2029
18%
Org / Certs
0.65 B · rolling
Scenario2029 Net ProfitPEImplied Mkt Cap3.5B Equity MOIC
Bear (3-country −30%)2.10 B15×31.5 B1.20×
Base (BP commitment)4.00 B18×72.0 B2.75×
Bull (KSA overshoot)5.60 B22×123.2 B4.70×
Stretch (BP v1.0 full-scale)7.95 B25×198.75 B7.60×

Draft Term Sheet (pre-money RMB 22.67 B, 1× non-participating preference, Board 7 seats, 5-year redemption): → Term Sheet.

9. Milestones & Risks

9.1 Key Milestones

9.2 Top Risks & Mitigations

RiskLikelihoodImpactMitigation
KSA IKTVA / localisation rule tighteningMediumHigh (60%)Riyadh plant T3 · 30–35% Saudi workforce · PIF-backed park
Aluminium / glass spot price spikeMediumMedium (25%)Co. A 3-yr procurement hedge · Price-link clauses in contracts
Key team departureLowMedium (8%)5-yr employment + option lock · Secondary deputy for each key role
Extended DSO (150+ days)Low-MedLow-Med (6%)Progress claim structure · Sinosure / PingAn credit insurance · Co. A bridge financing
EGP FX depreciationHighLow (2%)All Egypt contracts USD-denominated · 3-yr USD/CNY forwards

10. Closing

This window opens once. Between 2026 and 2029, three years will decide the next fifteen in Gulf high-end envelope. Three numbers, three nodes, three actions:

YUJ's 1.75 M m² UAE evidence is the ticket; Co. A is the engine; DN is the multiplier. The five-person core + four delivery teams are the chassis. 2026 is the year we stop talking and start shipping.

→ Projects Gallery (EN) · Financial Dashboard · Term Sheet · Sensitivity · Table of Contents